Wallpaper is a design element that never really went out of style. Although not as popular today as it was in the 80s and 90s, wallcoverings are enjoying a resurgence in 2022. With people spending more time at home, and many even able to now work at home, homeowners are redesigning and refreshing their indoor spaces.
Quality Labeling Enhances Sampling Tool
Product samples require quality labeling to make them effective sales tools. Whether your customers are browsing through swatch cards, sample books, memo samples, hanging samples, or a special display, the label that accompanies the sampling tool must include all pertinent information about the sample. This information may include the name of the manufacturer, the fabric content, color, pattern, repeat, cleaning code, and any special characteristics the buyer should know. For example, the label could inform buyers if certain slubs or textures are inherent characteristics and not defects in the material. All of this information is essential in helping the customer select the best fabric for their intended use.
Quality Swatch Book Covers Help Make a Lasting Impression
Presentation is everything especially when it comes to the design and textile industry. First impressions go a long way so as someone working in the design industry, it is important to go the extra mile and showcase product samples in a professional manner. One way to do that is through the use of swatch book covers.
Effective Edge Finishes for Textile Samples
There are a variety of ways to effectively present textile samples for use in showrooms, by designers, or as part of a sales kit. Whether choosing sample books, swatch cards, single memos, or memo sets, all samples must be aesthetically pleasing and durable. Because many potential buyers will be handling the samples, they need to hold up well under repeated use. There are three main ways to finish fabric edges – straight cut, pinked, and serged. The method chosen will depend on the type of material and client preference. Any of these edges can be done for any size sample.
Showcase Your Products with Customizable Covers
Customizable swatchbook covers and memo headers are a great way to make your fabric samples stand out from the competition. Not only do they ensure that the samples stay together in their respective sets, but the overall presentation has a professional look. Customizable covers work well for a variety of fabric types including leather. Most importantly, they help showcase your product line to generate customer appeal.
Plan for Spring Collections with New Samples
Get ready to showcase your spring collections with new sampling tools. Whether your product line includes upholstery fabrics, drapery materials, or wall coverings, Harris Sample Book is ready to help our customers launch their new spring offerings. As your clients seek to add beauty to their homes and refresh their spaces, now is the time to introduce new samples that represent your unique selections.
How to Organize and Store Your Fabric Samples
Fabric samples are an essential tool for showcasing your textile collection. Samples are highly customizable as far as the size, arrangement, and how the accompanying information is displayed. All samples should be organized in a usable manner, so they can be quickly found when needed by the sales team. It’s important to have some samples available that can be easily taken home by the customer when making their final decisions. Customers often consider it an advantage to be able to see the fabric in the setting in which it will be used. Here are some of the best ways to organize and store these fabric samples for use in your showroom or design center.
How Memo Samples Inspire Consumer Purchasing in 2022
Sample books are a great way to showcase your products in the early stages of planning. Customers can browse through a variety of samples to see what’s available. They can quickly eliminate samples that won’t work for their project and narrow their choices down to a few possibilities. When it’s time to make a final selection, clients generally want to view a larger sample. This is when memo samples can be an invaluable resource.
Memo Sets Highlight Your Product Line
Memo samples are often used in the textile industry to display fabrics that are available in a manufacturer’s product line. A single memo is a stand-alone sample that is large enough to show the entire pattern of a fabric. Clients often use them when making their final selections. When a vendor wants to showcase an entire collection, the memos can be conveniently grouped into sets.
Consulting Expertise for Our Customers
Harris Sample Book has a long list of customers who have been with us for years. We deliver high quality samples to them when needed, and they expect us to meet their deadlines. These customers know exactly what they want, and their projects run smoothly.
Promoting Your Wallcovering Samples
Ways to Present Your Leather and Vinyl Sample
Harris Sample Book can help your company choose the best way to showcase your leather and vinyl upholstery options. Leather product lines can offer your customers an elegant alternative to fabrics. Not only can leather be the statement piece in a room, but it’s also a durable product. It can stand up to tough treatment in a family home yet still feel soft to the touch. Vegan leathers, or vinyl, can be cost effective and easy to maintain. Some customers will be drawn to these products because they are eco-friendly. If leather or vinyl are an important part of your company’s product line, let Harris Sample Book show you different ways to present them.
Showcase Your Samples in Waterfall Presentations
If your company is looking for an eye catching way to showcase fabrics, a waterfall presentation may be the answer. A waterfall presentation in the sample industry means that the fabrics are set so that each sample partially covers the next one to create a cascading effect. Usually the bottom sample is glued down, and then the next one is glued at the top edge, overlapping the first sample and hanging freely. Subsequent samples repeat the sequence creating an effect similar to roofing shingles. This arrangement of textile samples can help clients more easily identify choices that appeal to them.
Specialty Products Ensure Your Samples Stand Out
Harris Sample Book knows that some clients have unique needs that are beyond the typical sample offerings. Their project may not fit into a particular category, or they may require specific presentation materials to properly showcase their brand. Harris Sample Book strongly believes that product samples must encompass and support the story of the brand, and we can work with clients to customize the sampling tools that will generate the most appeal. We can create specialty products and one of a kind displays that will help our client’s products stand out from the competition.
Marketing Your Textile Collection with Fan Decks
Fan decks are an excellent way to organize and showcase a large textile collection. They can be customized so that fabrics are presented to their best advantage and shoppers can easily compare colors and textures. Fan decks are constructed so that they “fan” out for best viewing. Clients are able to feel the fabric samples and evaluate aspects such as weight, color, and texture for themselves. Professional fan decks are easy to display in the showroom, and their compact sizes require less space to store when not needed.
What Are Sample Books?
A sample book is a way to gather and display a number of pieces of fabric, wallpaper, etc. so that customers can closely examine the product and choose what to buy. It is a convenient way to professionally showcase particular product line options that may be available in various colors, textures, patterns, or finishes. A sample book is typically bound or fastened at one edge. People often browse through sample books when choosing upholstery fabrics and trims, window treatments, carpeting, and wallpaper. The client is actually able to touch and feel the product via the sample book. This helps people make a more informed buying decision.